5 Tips For Creating Scroll-Stopping Creative For Social Media Ad Campaigns
Social media advertising can be a great place to move the needle on your marketing initiatives by...
Social Advertising (3)
LinkedIn Ad Formats and Ad Specs
LinkedIn has proven itself to be the premier B2B advertising network over the last few years....
Best LinkedIn Advertising Options for Different Goals
Over the past few years, LinkedIn has continued to improve their advertising platform. LinkedIn's...
Facebook Ads Scorecard: Free Audit Tool
Inheriting a Facebook Ads account, or starting one from scratch, is an extremely daunting task....
How to Track Facebook Conversions for Zoom Webinars
The landscape of conferences and customer engagement is looking pretty different in the COVID era....
Setting Up Your First Snapchat App Install Campaign
Snapchat is a great platform to drive low cost installs for your app. With a seamless swipe up,...
Getting Started with Snapchat Ads Manager
Snapchat ads are a great way to drive low cost installs for your app. Snapchat ads allow you to...
How (and Why) to Advertise your B2B Company on Facebook
Many B2B companies don’t consider Facebook advertising as a part of their paid strategy. After...
Instagram Reels, Bigger Google Ad Headlines & Black-Owned Businesses
Hey There Click-Through-Readers! Have you noticed anything BIG in the Google SERPs lately? Google...
Click Through Reads #15: Facebook Pay, TikTok, and Google Shopping Updates
Hey Click-Through-Readers! Well, it’s August...that happened. I am not sure where the time is...
How to Recover Deleted Facebook Ads
I’ll start off by saying you should never delete Facebook ads.
The only exception is if you...
Click Through Reads #13: TikTok and Facebook Political Ads
Hello Click-Through-Readers! This week we are going there with an article about TikTok...
Facebook Special Ad Categories for Fintech Companies
In response to issues Facebook has faced with advertiser discrimination, they released Special Ad...
First Time Using Google Keen: An Experience
Google recently launched Keen, their new search and social discovery platform. Keen is being...
How to Perform Successful A/B Creative Testing on Facebook
As digital marketers, we’re taught to always be testing. A/B test images, copy, headlines, and so...
LinkedIn Targeting Strategies
When it comes to targeting professionals, the LinkedIn advertising platform is second to none. The...
3 Things To Do If You Receive a Negative Review on Facebook
Reviews can be very beneficial for any customer-facing business. It allows your biggest fans to...
Click Through Reads #3: New Facebook and LinkedIn Features
Welcome to another week of Click Through Reads! This week is all about the new new. New Facebook...
If You Haven’t Run Facebook Ads in a While, Start Here
I was introduced to the world of digital advertising through social media advertising. I...
5 Ways You’re Wasting Money on Facebook Advertising
The Facebook advertising platform has a ton of great options when it comes to ads and targeting....