JDM Blog

Covering the latest SEO, SEM, Paid Social and Content Marketing news

The Time is Now for TikTok

Two recent reports speak to TikTok’s emergence – and the opportunity it presents for marketers.

How to Wrangle Better Facebook Data Post-iOS14

Think iOS14 was a big deal for Facebook advertising? If you didn’t have any doubts about how the...

Natalie Hanson - JDM Impressions

Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...

Advertising Platform Preferences: What Gaps Between Consumers & Advertisers Can Teach Us

Earlier this month, Kantar published its third annual Media Reactions study showing how marketers...

Fun Ice Breaker Questions for Your Company Meetings

Whether your team calls it a "weekly huddle," an "all-hands meeting," or even a "monthly team...

5 Underserved Communities Who Benefit from Remote Work

I joined Jordan Digital Marketing in 2021 in large part because it offered a culture engineered...

Early Holiday Gifts? A Breakdown of Google’s New Shopping Features

At the end of August, Google announced a slew of new Shopping features that should put a sparkle in...

Mariya Tiama - JDM Impressions

Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...

TikTok’s New Shopping Ads: A Breakdown

Virtually every digital marketer knows about the meteoric rise in TikTok engagement over the past...

GA4 Migration: Setup Guide to Two Key Reports

Now that you have a grasp of the fundamental differences of GA4 and Universal Analytics, and you’re...

Apple’s Ad Expansion Updates: A Breakdown

Advertisers looking for more options to gain awareness and engagement on Apple’s App Store are...

How to Survive Google's Helpful Content Update: SEO Checklist

The Helpful Content Content Update will begin rolling out soon, and it's going to have a serious...

GA4 Migration: Why and How to Act Now

As we covered in our last post, and more comprehensively in our full guide to GA4 migration, GA4 is...

Jesse Rooney - JDM Impressions

Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...

Microsoft/Bing Search Ads: Ethical Ratings & Available Coupons Target Today’s Shopping Trends

Marketers and customers alike now have more factors to consider in the online shopping process...

GA4 vs. Universal Analytics: Key Differences

We’re now officially a year away from forced migration from Google’s Universal Analytics (UA) to...

Google Tag: Gently Moving Marketers to the New World of Measurement

Marketing and measurement pros still coming to terms with Google’s required shift from Universal...

How Agencies Can Help You Seize Opportunities in an Economic Downturn

Just over two years ago, as the reality of a global pandemic set in, marketers the world over...

Brittani Harris - JDM Impressions

Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...

Google Delays Blocking 3rd-Party Cookies Until 2024

Last week, Google announced they are delaying plans to block third-party cookies...again.