JDM Blog

Covering the latest SEO, SEM, Paid Social and Content Marketing news

Google's Enhanced Conversions: What Is It & How to Set It Up

The online environment is a constantly changing place, companies that previously relied on...

Well, We Back - Backlink Breaker #34

It’s been two very strange years since I wrote the last Backlink Breaker. I think it’s time to come...

Click Through Reads #59: Automation & Your Search Ads

Hey Click Through Readers,

Connect CRM Data to Google Ads

When managing a Google Ads account, it's critical to pair your CRM data with your campaign data. In...

Local SEO 101: Optimizing Google My Business

If you’re a small business with a brick and mortar store, your SEO strategy will look slightly...

Click Through Reads #58: Gen Z Marketing Reports & Opportunities

Hello Click Through Readers! Once again, we’ve got some news for you this week...

JDM's 2021 Highlights

2021 proved to be a big year for us at Jordan Digital Marketing. We grew in so many ways; from our...

Grow as a Content Marketer: Learning Path Recommendations

Content marketing can be intimidating without the proper foundation, or without the review of...

Click Through Reads #57: Snapchat's AR Shopping, TikTok's Instant Pages

Even if you’re someone who didn’t like to shop before the pandemic, you must admit that nothing...

Click Through Reads #56: Bing, Twitter Launch Ad Updates

Hello lovely Click Through Readers,

What to Know About Google’s Performance Max Campaigns

What is Performance Max?

In their effort to implement more effective automation, Google has...

Click Through Reads #55: New Meta Policy Outlines

I love the start of a new year because everyone gets to hit that metaphorical reset button on their...

Click Through Reads #54: Image Extension Requirements and Placement Exclusions

Hello Click-Through-Readers! 

Welcome to a new week and a new year of Click-Through-Reads – We’re...

The SEO Benefits of Structured Data

Structured data refers to a standardized data format used to mark up the information about your...

Click Through Reads #53: UK Google Shopping Issues

Hello Click-Through-Readers! To our readers in the UK — how are your shopping campaigns doing? We...

Click Through Reads #52: Limited Targeting for Children

Welcome to another week of news Click-Through-Readers! Two of our top stories this week are about...

Click Through Reads #51: Discount Code Searches Increase

Hello Click-Through-Readers! Who likes discounts while you are shopping? Better yet, who likes to...

Click Through Reads #50: TikTok Shoutouts and VR Ads

Hello Click-Through-Readers! We are here with another round up of paid media news highlights to get...

Click Through Reads #49: Facebook AR Ads and Google Cookie Extension

Hello Click-Through-Readers! Google has extended their self-imposed deadline to phase out cookies...

Alpha Beta Evolved: The future of Paid Search

The Alpha Beta process has been a best practice for the last decade or more. In the years since,...