JDM Blog

Covering the latest news, trends, and insights for Paid Media, SEO, Content Marketing, and remote work.

Emma Airey - JDM Impressions

Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...

Why You Can’t Leave the Hiring Process Up to Automation

Looking for a job can be rough. There’s so much advice out there on what to include or not include...

New Branding: Microsoft’s Latest Play for Marketing Attention

Microsoft is working hard to unite their diverse crew of acquired start-ups and advertising...

JDM Training Takeaways: 7 Advanced Tips for Paid Account Audits

At JDM, we offer a robust training series for new hires and newly promoted teammates. In this...

Snapchat Testing Ads within AI Chatbot

Snapchat’s new ChatGPT-powered AI chatbot, rolled out to all users in April 2023, has gained...

Nathan Murdock - JDM Impressions

Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...

LinkedIn Generative AI in New Ads: What to Know

It seems like every ad platform is scrambling to offer Generative AI functionality. LinkedIn...

Voice Search in 2023: Tips to Optimize

In my last post, I dug into the state of voice search in 2023 and where we might be headed,...

The State of Voice Search in 2023

Five or six years ago, voice search was going to be the Next Big Thing. How’d that pan out? Let’s...

Traction: Turn B2B Series A Funds into Unicorn Fuel

There are fewer than 1,300 unicorn companies in the world. We’ve worked to grow several of them...

Bill Miekoski - JDM Impressions

Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...

Build That B2B Bridge: How to Go from Seed to Series A

At Jordan Digital Marketing, we’ve worked with dozens of companies with a small base of seed...

Early-Stage B2B Growth: 4 Keys to Nail the Launch

I’m a performance marketer with over a decade of experience in paid search and social, and now I...

Guide: Creating Google Ads Audiences through GA4

GA4 is getting mixed reviews for its user friendliness, but there’s no turning back now. Google’s...

What Meta’s Vision for an AI-Driven Future Means for Advertisers

Meta has long invested in AI behind the scenes, and now they’re going all in. As detailed by their...

Kylie Auld - JDM Impressions

Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...

You Can Now Use YouTube Shorts for Awareness. Should You?

YouTube Shorts, which launched last year, has gotten an upgrade; Google recently announced fresh...

3 Fundamentals of Maintaining Work-Life Balance

Work-life balance is always an important topic, but it’s been on everyone’s mind lately. Candidates...

The 10-Step Checklist to Prep for Epic, Truly Unplugged PTO

Unlimited PTO is one of the best corporate benefits out there. With summer approaching, “Are you...

5 Best Practices for Facebook Advantage+ Campaigns

If you’re a devoted reader of the JDM blog, you’re familiar with the basics of Facebook’s...