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Benchmarking Data: A Guide to Using GA4’s New Release

Shelby Hedges
Shelby Hedges
Oct 1, 2024 7:30:00 AM

Google Analytics 4 (GA4) has rolled out a powerful new feature: benchmarking data. For businesses looking to understand their performance in comparison to competitors, this update provides critical ...

4 Initiatives to Build an Empathetic Hiring Process
Culture

4 Initiatives to Build an Empathetic Hiring Process

Sonja Zierke •Sep 24, 2024 7:30:00 AM
Tag Diagnostics and Consent Management: A Review of Google's New 1PD-Empowering Tools
Paid Search

Tag Diagnostics and Consent Management: A Review of Google's New 1PD-Empowering Tools

Brittani Harris •Sep 17, 2024 7:30:00 AM
Meta's New Campaign Optimizations: Are They B2B Advertising Game-Changers?
Paid Search

Meta's New Campaign Optimizations: Are They B2B Advertising Game-Changers?

Natalie Hanson •Sep 10, 2024 7:30:00 AM
Performance Max Upgrades: New Reporting and AI Tools You Need to Know
Paid Search

Performance Max Upgrades: New Reporting and AI Tools You Need to Know

Ronni Ng •Sep 3, 2024 7:30:00 AM
How to Create a Productive WFH Routine
Remote Work

How to Create a Productive WFH Routine

Sonja Zierke •Aug 29, 2024 7:30:00 AM
Paid Search

Performance Max in, Smart Campaigns out: What to Know

Shelby Hedges •Aug 27, 2024 7:30:00 AM
Remote Work, Culture

Five Ways HR Impacts Strategic Planning

Sonja Zierke •Aug 22, 2024 7:30:00 AM
Paid Search

Meta Ads Releases New Feature to Show Offer Details: What to Know

Reddit Has Beefed up Conversation Ads - Here's How to Leverage Them
Social Advertising

Reddit Has Beefed up Conversation Ads - Here's How to Leverage Them

Ashley Ali •Aug 14, 2024 7:30:00 AM
Google App Campaign Audience Signals: What to Know
Paid Search

Google App Campaign Audience Signals: What to Know

Ronni Ng •Aug 7, 2024 7:05:43 PM
Pinterest Performance+ and More: A Look at Pinterest’s New AI Advertising Features
Social Advertising

Pinterest Performance+ and More: A Look at Pinterest’s New AI Advertising Features

Natalie Hanson •Jul 31, 2024 7:30:00 AM
Link Cards for Brand Queries: Are Your Listings Ready?
SEO

Link Cards for Brand Queries: Are Your Listings Ready?

Kelly Ayres •Jul 24, 2024 7:30:00 AM
Lessons from Boomerangs: How to Keep the Door Open for Departing Employees
Remote Work, Culture

Lessons from Boomerangs: How to Keep the Door Open for Departing Employees

Sonja Zierke •Jul 16, 2024 7:00:00 AM
Google Ads Brand Recommendations: What to Know
Paid Search

Google Ads Brand Recommendations: What to Know

Brittani Harris •Jul 9, 2024 7:00:00 AM
People Also Ask - An Examination of the Precursor to AI Overviews
SEO

People Also Ask - An Examination of the Precursor to AI Overviews

Sabrina Burner •Jul 2, 2024 7:00:00 AM
You Can Now Import Google Conversion Goals into Bing - Why It Matters
Paid Search

You Can Now Import Google Conversion Goals into Bing - Why It Matters

Shelby Hedges •Jun 27, 2024 7:00:00 AM
Instagram Is Testing Unskippable Feed Ads: Should You Try Them?
Social Advertising

Instagram Is Testing Unskippable Feed Ads: Should You Try Them?

Ronni Ng •Jun 25, 2024 7:00:00 AM
Sabrina Burner - JDM Impressions
JDM Impressions

Sabrina Burner - JDM Impressions

TikTok SEO: 7 Things to Know
SEO, Social Advertising, TikTok

TikTok SEO: 7 Things to Know

Kelly Ayres •Jun 20, 2024 7:00:00 AM
Why JDM Invests in Manager Training
Remote Work, Culture

Why JDM Invests in Manager Training

Sonja Zierke •Jun 18, 2024 7:00:00 AM
AI Advertising Releases You Missed Because of Google
Paid Search, Social Advertising, TikTok

AI Advertising Releases You Missed Because of Google

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