JDM Blog

Covering the latest SEO, SEM, Paid Social and Content Marketing news

5 Questions to Ask When Creating YouTube Content that Works

Everyone thinks you need to spend $40k on a video to be successful on YouTube and that simply...

Backlink Breaker #9 - Google Core Rollout, AMP Link Bug, SEMrush Backlink Update

Google’s communications department gets an A+ this week with clear messaging on the core...

How to Run a Geo Analysis

Next up on our Ad Words Reporting 101 series: how to run a Geo Analysis. It’s important to run...

Digital Marketing and The Estonia Approach

The United States has the strongest economy in the world, but we rank 9th in internet speeds...

Backlink Breaker #8 - Google June Core Update and North Face Blackhat Fail

Exciting week with Google’s core update announcement putting all SEOs on maximum alert and The...

How We Train PPC Experts

At Jordan Digital Marketing, we’re always keen on sharing knowledge with one another and...

How to Run a Device Analysis

Next up on our Ad Words Reporting 101 series: Device Analysis! These reports can be handy when...

Backlink Breaker #7 - Food Delivery, Mobile Index Defaults, and Yoast 11.3

Another week, another Yoast update (hey, maybe give the team a few days off?) along with some...

How to Adjust Bids in Google Ads

This week we’ll get into the nitty gritty of account management: adjusting bids in Google Ads....

How Two Non-Recruiters Built a Recruiting Process

Backlink Breaker - Search Quality Evaluator Updates, New Mobile Results, and Dynamic Content Indexing

I was wrong about GOT. I formally, and sincerely apologize to everyone. This is why I should...

How to Run an Effective Ad Test Analysis

Next up in our Ad Words Reporting 101 series: How to Run an Effective Ad Test Analysis! This is...

Managing uncertainty the most important part of building any remote team

Remote teams are still not the norm, and there is a lot of uncertainty and anxiety built into...

Backlink Breaker - Podcasts in Search, Recent Review Weight, and Assistant Speed

Some nice, small updates this week. More importantly, I seem to be the only person who actually...

How to Perform Hour of Day & Day of Week Analyses

In our next installment of our Ad Words Reporting 101 series, we’re covering Hour of Day and...

Adwords Ad Extensions Explained

Ad Extensions, at their core, are additional text that help give more information to Google...

Backlink Breaker - New Structured Data, Evergreen Googlebot, 3D/AR in Search

Google I/O has been bringing the heat with all these new announcements.

The News

Google...

Backlink Breaker - 16 Days of Lost Data, Canonical Bug, Sitemaps vs Date On Page

Another week, another set of Search Console issues.  

How to Perform a Negative Keyword Scrub

Next up in our Ad Words Reporting 101 series: How to Perform a Negative Keyword Scrub! Running...

What We Learned From Making our First Remote Hire

Remote work can be difficult, and growing a remote team definitely has its challenges. We made...