LinkedIn Targeting Strategies
When it comes to targeting professionals, the LinkedIn advertising platform is second to none. The...
Social Advertising (4)
3 Things To Do If You Receive a Negative Review on Facebook
Reviews can be very beneficial for any customer-facing business. It allows your biggest fans to...
Click Through Reads #3: New Facebook and LinkedIn Features
Welcome to another week of Click Through Reads! This week is all about the new new. New Facebook...
If You Haven’t Run Facebook Ads in a While, Start Here
I was introduced to the world of digital advertising through social media advertising. I...
5 Ways You’re Wasting Money on Facebook Advertising
The Facebook advertising platform has a ton of great options when it comes to ads and targeting....
What Makes LinkedIn a Different Type of Advertising Platform
When it comes to digital marketing, there are a handful of platforms to choose from but LinkedIn...
How to Do a Facebook Ad Audit
You might need to perform a Facebook Ads audit for a potential new client you’re trying to win...
How to Share Facebook Ad Account Access
If you own a business and are having a person or agency manage your Facebook ads account, here is...
Facebook Special Ad Categories and Special Ad Audiences
Facebook continues to face scrutiny involving privacy, discrimination, fake news, and more. In...
Facebook Ad Sizes
Facebook is an incredible advertising platform. With specific targeting, a sensible budget, and...