As economic uncertainty mounts, companies are looking for ways to save money on their digital...
As much attention as Q4 gets, Q1 is the all-important quarter for B2B companies. In normal times,...
Just over two years ago, as the reality of a global pandemic set in, marketers the world over...
Perfection doesn’t exist in today’s digital marketing. There is no mountaintop. Whether we’re...
2021 proved to be a big year for us at Jordan Digital Marketing. We grew in so many ways; from our...
The Alpha Beta process has been a best practice for the last decade or more. In the years since,...
Ad customizers can be extremely useful when running campaigns for multiple geos, or for running...
Jordan Digital Marketing is taking a break from our blog this week. Why? There are more important...
We’ve been at it with our indelible Backlink Breaker series for awhile, and we’ve decided to...
The US, and the rest world for that matter, is currently in the middle of the greatest...
We focus on running a dedicated retargeting display campaign and resume using the retargeting...
The goals of any ads are 2 fold:
We want to serve an ad that catches the eye of our end user,...
There are two purposes of an ad:
Get people to click
Get people to take a desired action
Google...
Campaign naming seems like an unimportant, mundane concept, but it’s not. In order to maintain...
Single keyword ad groups (SKAGs) were the standard that we used for years, but with the...
Over the past few years, Google Ads has changed more than it had over the past 10 years. Expanded...
To start off our SEM Key Concepts series, we’re going to cover the basics with a glossary of key...
Jordan digital marketing is a remote agency focusing on paid acquisition and SEO for funded...
The United States has the strongest economy in the world, but we rank 9th in internet speeds and...