JDM Blog

Covering the latest news, trends, and insights for Paid Media, SEO, Content Marketing, and remote work.

SEO

Rainy-Day SEO: Brand Reputation Management

“I can’t move forward until I get feedback from {NAME}” is not something we say on the JDM SEO...

How to Nail the “Experience” Piece of E-E-A-T

Readers of the JDM blog know full well our perspective on E-E-A-T: it might not be an official...

Rainy-Day SEO: Digital PR and Content Promotion

Our Rainy-Day SEO series of initiatives you can take if you’re blocked on bigger projects continues...

Dialing in E-E-A-T in 2024: 3 Tips

If you haven’t gotten the E-E-A-T message yet, listen up: you’d better have a plan to focus on it...

E-E-A-T in 2024: How Important Is It?

It’s technically not a ranking factor, but at JDM, we regard E-E-A-T (or Experience, Expertise, A...

Rainy-Day SEO: Video Optimization

Our series on Rainy-Day SEO initiatives – essentially, projects you can always work on if you’re...

Rainy-Day SEO: Link-Building

Link-building: still a thing in SEO!

Maybe it’s not as influential a factor as it was a decade ago,...

Techniques for Repurposing Content in Multiple Formats to Reach a Wider Audience

Many content creators put out incredible content only to fall short on the distribution front. One...

Rainy-Day SEO: Third-Party Business Profile Optimization

Welcome back to our series on Rainy-Day SEO (otherwise known as the initiatives you can always work...

Rainy-Day SEO: What Is It?

In just about every line of work, it’s easy to get stalled by lack of feedback – from clients,...

Voice Search Optimization: What Impact Does It Have on 2024 SEO Strategies?

I know what you’re thinking. “We see these posts. Every. Year. Each new year is going to be the year

How to use Google Search Console for SEO

There are plenty of paid tools out there you can use to power up your SEO campaigns, but one of the...

2024 SEO Predictions

AI, SGE, and ChatGPT have combined to elicit more client questions about the future of SEO than...

How to Build Empathetic Partnerships Using Client Personas

In the world of client services, it’s critical to remember that our client partners have their own...

3 SEO Takeaways from Our Recent Webinar with Compose.ly

Director of SEO Kelly Ayres had plenty to say in a recent Q&A with content writing leaders...

Mobile SEO: 5 Best Practices in 2024

How to Address Negative and Fake Business Reviews

In my last post, I provided an overview of how to approach business reviews: how to build a process...

A Smart Approach to Managing Your Business Reviews

Managing online reviews is a crucial part of your overall reputation management strategy....

Voice Search in 2023: Tips to Optimize

In my last post, I dug into the state of voice search in 2023 and where we might be headed,...

The State of Voice Search in 2023

Five or six years ago, voice search was going to be the Next Big Thing. How’d that pan out? Let’s...