JDM Blog

We’ve been on the offline conversion tracking (OCT) bandwagon for a while now – the practice helps...

Meta advertising is crushing it these days (check out their Q3 earnings call). A couple of weeks...

Last month, Meta added new Reels ads features to help improve performance of ad creatives by making...

TikTok is continuing to push towards positioning itself as a social media platform and a search...

Good news for tech brands with audiences that skew male: Reddit has launched a couple of promising...

Over the past year, TikTok has been testing the shop features on their platform that redirects to...

As Google is well aware, TikTok is eating into its search dominance, particularly with younger...

In an ever-evolving digital landscape, scaling success is not just a goal but an imperative for...

LinkedIn has announced that they’re going to expand their video asset capabilities, rolling out a...

TikTok doesn’t have the reach of Facebook or the ecosystem of Google, but it sure does offer a lot...

Snapchat’s new ChatGPT-powered AI chatbot, rolled out to all users in April 2023, has gained...

It seems like every ad platform is scrambling to offer Generative AI functionality. LinkedIn...

Meta has long invested in AI behind the scenes, and now they’re going all in. As detailed by their...

YouTube Shorts, which launched last year, has gotten an upgrade; Google recently announced fresh...

B2B advertising can be an expensive proposition, but time and again we see brands come to us with...

Pinterest aesthetics and social proof with Amazon’s transactional clout? That potentially powerful...

Earlier in April, Meta’s CTO, Andrew Bosworth, revealed the company’s plan to launch new generative...

UTM tracking is one of the most important initiatives of marketing analytics, particularly when...

Knowing what your competitors are up to in the realm of social advertising can give you inspiration...

Podcasts continue to grow in popularity, with regular listener numbers almost doubling in the past...