Hello Click-Through-Readers! Some big news this week for shoppers and marketers alike with Amazon Prime day being announced for October! My husband should be ready for the boxes on our doorstep of things he needs to assemble for our child. We cover the expected global sales numbers and what other retailers are having competing...

Run to your computer and check your accounts now! Amazon, which is notorious for not announcing major product updates right away, has released two of the most anticipated features for marketers in Beta: Search terms and history! These two features are essential for search marketers who want insights to what terms they are serving...