Sentry
We combined bidding automation with our JDM Prioritized Keyword Segmentation strategy to capitalize on the performance from the long-tail keywords. Doing so enabled us to:
• Lower non-brand CPAs 50%
• Improve CPA 39% month over month
Trusted Health
With a revamped Alpha/Beta/Gamma account strategy for search, Jordan Digital Marketing was able to:
• Rebuild account structure
• Lower non-brand CPAs 71%
• 11x spend with 22x growth in conversions
Wonderschool
By using advanced product feed strategies on social and hyper-targeted campaigns by zip codes on search, Jordan Digital Marketing was able to:
• Decrease CPAs by 29% - 58%
• Boost CTRs by over 55%
• Lower CPCs by 55%
Porch
With clever account structure and specific goals in mind,
in just 12 weeks Jordan Digital Marketing was able to:
• Boost conversion rates
• Triple gross profit increased
• 400% boost in lead volume
Blueboard
In the first 6 months of account management for Blueboard,
Jordan Digital Marketing was able to:
• Triple conversion volume
• Increase conversion rate over 2x
• Kept account spend efficient
Scoot
Within 2 months of working with Jordan Digital Marketing,
with a limited budget, Scoot saw:
• A boost in conversion volume
• A significant drop in CPA
• Accomplished with a drop in spend
In-Depth Digital Marketing Guides
Alpha Beta evolved: The future of Paid Search
Over the last decade, the Alpha Beta approach has been a critical best practice for running paid search accounts. The problem is, Google Ads have changed a lot since then, and the process hasn’t changed to keep up. Until now.
Google Ads Reporting: Guides and Examples
If you’re looking to brush up on your Google Ads reporting skills, or you’re just getting started running ads: we’ve got the guide for you. We break down how to run the most critical reports and the essential skills you need in Microsoft Excel.
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