JDM Blog

Covering the latest news, trends, and insights for Paid Media, SEO, Content Marketing, and remote work.

Rainy-Day SEO: Brand Reputation Management

“I can’t move forward until I get feedback from {NAME}” is not something we say on the JDM SEO team. Feeling blocked on a big project? There are plenty of productive ways to lean into your organic efforts in the meantime.

How to Nail the “Experience” Piece of E-E-A-T

Readers of the JDM blog know full well our perspective on E-E-A-T: it might not be an official...

Rainy-Day SEO: Digital PR and Content Promotion

Our Rainy-Day SEO series of initiatives you can take if you’re blocked on bigger projects continues...

Dialing in E-E-A-T in 2024: 3 Tips

If you haven’t gotten the E-E-A-T message yet, listen up: you’d better have a plan to focus on it...

E-E-A-T in 2024: How Important Is It?

It’s technically not a ranking factor, but at JDM, we regard E-E-A-T (or Experience, Expertise, A...

Rainy-Day SEO: Video Optimization

Our series on Rainy-Day SEO initiatives – essentially, projects you can always work on if you’re...

Rainy-Day SEO: Link-Building

Link-building: still a thing in SEO!

Maybe it’s not as influential a factor as it was a decade ago,...

Rainy-Day SEO: Third-Party Business Profile Optimization

Welcome back to our series on Rainy-Day SEO (otherwise known as the initiatives you can always work...

Rainy-Day SEO: What Is It?

In just about every line of work, it’s easy to get stalled by lack of feedback – from clients,...

3 SEO Takeaways from Our Recent Webinar with Compose.ly

Director of SEO Kelly Ayres had plenty to say in a recent Q&A with content writing leaders...

Constructing a Great QBR: The Fundamentals

No matter how much growth you’ve driven for a client in recent months, and no matter how clever a...

Put Digital PR into Action with Link-Building & SEO

The landscape of SEO and link-building is always changing, and building high-quality links has...

5 Under-the-Radar ChatGPT Use Cases in Marketing

The race is on for marketers to find ways to use ChatGPT to give their campaigns a leg up.

ChatGPT: The 5 Most Important Caveats

Almost every marketing practitioner I know is racing to figure out the best way to leverage ChatGPT...

5 Ways to Use ChatGPT for Keyword Research

You can barely go to your favorite coffeeshop these days without overhearing conversations about...

SEO Trends Heading into 2023

Google’s shift to Helpful Content is symbolic of a sea change in SEO. Gone are the days of...

Local SEO 101: Optimizing Google My Business

If you’re a small business with a brick and mortar store, your SEO strategy will look slightly...